Outsourcing: Learning How to Leverage Remote Workers

When you’re running an online business, you’re going to find yourself between a rock and hard place at least once a week. Even if you have a brick-and-mortar home office, the chances are that you’re going to employ people remotely as well. You’re an online company and you have a limited budget; it only makes sense. Of course, there are a few ways to make sure that you’re really capitalizing on this external talent.

Part of the trick, here, is knowing when to put someone on your payroll. If, for example, you’re looking for a writer, then you may find that you don’t need to put them on your payroll at all. Typically speaking, you’re going to be able to find a contract writer over the internet. You don’t have to put them on your payroll, so you won’t have to worry about paying benefits.

If the task at hand is menial”say, classifying images”then you may want to consider “crowdsourcing”. Rather than hiring an employee or paying an independent contractor, you can simply cast your work out to the various denizens of the Internet. Several “crowdsourcing” markets have cropped up in recent years, all of which offer companies the ability to post large work orders for enormous volumes of online workers to complete.

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